Lynsey Mathieson
Perth, Australia
Life/Empowerment Coach for Women

Tell us a bit about the business that you are creating?
I am a certified Life/Empowerment Coach and I work with women who are seeking a new direction in life or who want to feel more inspired/fulfilled in what they do. I help them to find their purpose/passion so that they can create a career, business or lifestyle that lights them up.

What are your three core values in your working life right now?
Balance. Empowerment. Courage.

What’s the hardest part of running a business from home?
Let’s just say keeping my workspace clean & uncluttered can be a challenge when my beautiful, but extremely messy, 3 year and 8­ year old children are involved. Equally, getting distracted by the never­ ending amount of washing, tidying and clearing up to be done in the house. I’m learning the importance of closing the door to my office and using those precious hours while the kids are at school to focus purely and solely on my business. Not on the enormous pile of washing. It can wait!

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What’s the most rewarding part of running a business from home?
Being close to my children’s school and having the flexibility to get there quickly if I need to. Having the opportunity to meditate on my lunch breaks or do some exercise out in the garden. Being in full control of being able to create and design a workspace that inspires me every time i step into it.

What fears did you have about starting your business?
Not having a reliable income. No experience of ever having built a business from scratch, questioning whether it would succeed. Another big one was getting visible. As a coach, I am effectively selling ‘me’, which means sharing my story, my struggles, getting vulnerable so that I can reach other women who might be in a similar place/situation.

What’s the biggest lesson you’ve learned in running your home­ based business?
That you need strength and determination to make it a success. It can be a difficult transition going from the safety of the corporate world into being your own boss and making all the decisions. I have learnt that you will come up against hundreds of decisions every day/week in your business and the key to not getting overwhelmed (and following into the trap of indecision) is to just go with your gut instinct on many things. Trust it and 99% of the time it will be the right decision. The other 1% put into down to experience and move on, you have no time to waste dwelling on it and believe me there will be many more to come.

How do you find the right balance between being a partner, wife or mother and running your business?
Balance is one of my core values and is very important to me. One of the reasons I wanted to create my own home business was to have a lifestyle that allowed me to do meaningful work while still being able to enjoy time as a family and have financial security. I try to ensure that whatever hat I’m wearing at that particular time that I’m fully present in that moment. So when I’m coaching I’m 100% focused on my client, their needs and their goals. When I’m with my family I truly enjoy and cherish every moment and I don’t feel guilty about taking that time off my business to do so.

On a scale of 1­-10 how much does your business light you up?
10+!! I feel incredibly grateful that I get to do what I love every day and honoured that I help other women to do the same. To me, I feel like I have the best job in the world.

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What do you wish you had in your business that you are still seeking?
A cleaner! Ha ha. No, but seriously, at the moment I’m enjoying wearing many different hats however I can defiantly see in the months to come how a VA (virtual assistant) could be extremely beneficial for my business.

In moments of doubt, how do you overcome it and lift yourself back up?
I find meditation helpful and just writing like a mad woman in my journal helps to get all the doubts/negative thoughts out of my head and onto the paper. Then I will put on some of my fave old school 90s R&B tunes and have a wee dance about my living room. For me, I find it helps to get out of my head and into my body more.

Who is your support crew if you have one?
I have amazing family and friends who are always there for me no matter what. I also have a small network of other beautiful coaches who I can share my wins and struggles with and who essentially ‘get where I’m coming from’

What’s the best piece of business advice you’ve been given?
Just be you. Don’t try to be anyone else or copy anyone else’s style. Recognise that you won’t appeal to everyone and that’s ok, just let the true you shine through and you will attract the type of client/customer that is truly meant for you.

What’s a brief summary of the pathway it took to get to where you are now?
Backpacked around the world at 23 years old and discovered my love for working in HR whilst temping at an Investment Bank in Sydney. Arrived back in Scotland with ambition and determination to build a career in Human Resources. Worked my way up the corporate ladder in large international Oil & Gas organisations. Studied for 4 years’ part-time (whilst working full time) to gain my post grad diploma in HR management and CIPD certification. Travelled to many exciting (and scary) places for work, including Kazakhstan, Melbourne. Emigrated to Australia in search of a more balanced lifestyle for my family (had a 2­ year ­old daughter at the time). Realised that my demanding HR role was no longer conducive to the lifestyle I was seeking and that sadly It no longer truly fulfilled me. When my 2nd child was born and only 4 weeks old, my then 4­ year ­old daughter got extremely ill and was diagnosed with Type 1 Diabetes. Went through a period of denial, grief and finally adjustment to our new life caring for a diabetic child. Realised what was truly important in my life and finally uncovered that my purpose/passion was to coach. Embarked on my ‘life coaching’ journey and studied for 2 years at the Life Coaching Academy to gain my Cert IV in Life Coaching and Professional certification. Created a business from home that allows me to have the flexibility to work around my children, being there for my daughter’s needs at school, whilst doing something that is truly rewarding and fulfilling with my life.

How important is grit, determination and persistence to you in growing your business?
So important. Even though I am a coach and have learned, and adopt, many techniques and tools to keep me focused, optimistic and forward thinking there is always going to be some days that unwanted ‘stuff’ just happens or when that dreaded ‘self­doubt’ creeps in. Therefore, having that inner strength, that inner determination to keep going and recognise that it’s just a bad day (or week, or month) but not to give up, is imperative, especially in the world of online business today.

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Which of your personal traits are you most proud of?
Empathy and patience.

Where do you find inspiration for your work?
Many places. From witnessing my clients’ breakthroughs and seeing them shine by going on to do bigger better things with their lives. From watching my 8­year old daughter dealing with the many ups and downs of living with diabetes every single day and not letting that stop her from doing anything she sets her mind to. From within – being grateful that I had the courage to make my own career transition later in life and that if it’s possible for me, it is possible for anyone.

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What do you still want to achieve on a personal level?
Build my dream house for my family.

Name one thing you can’t live without each day.

Find out more about Lynsey Mathieson and her services at

Lynsey, it was such an honour to have you share your story with us and take us inside the world of your business. You go girl.